This shop has been compensated by Collective Bias, Inc. and its advertiser. All opinions about Juicy Fruit are mine alone. #JuicyFruitFunSide #CollectiveBias
When I was a little girl one of my favorite things to do was to grab a piece of Juicy Fruit gum at my Grandparent’s house. My grandmother had a certain drawer where it was located and only she had that special treat.
30 years later it may be in a new location, but she still has a drawer just like that. My kids have the same affection for that gum, and frankly it is a big deal for them to grab a slice.
My 2 older children are at an age where they have a required summer reading list for school. They have done a great job filling in their sheet over this year’s vacation, and were so close to being finished. I told them I would reward them when they read the last few by taking them up to store to buy a new book and to also grab a pack of Juicy Fruit. I knew the gum would be a real motivator.
Motivated is exactly how they got, and not only did they read the amount I suggested, but they finished all their books by the end of the week. They then proceeded to ask a couple times when we would be going up to get the gum.
Saturday we took a ride up to Walmart, and located the Juicy Fruit at the front of the store. In addition, we found a Demonstration showcasing new gum varieties including Bubble Gum and Fruity Chews. We got to sample delicious Strawberry Fruity Chews and the presenter was also handing out coupons.
Of course the kids wanted to try a little bit of everything, so they each grabbed a 40 count bottle of Juicy Fruit Strawberry Flavor Fruity Chews and a 5 pack of Bubble Gum. I being the sentimental one, grabbed a package of the Original Flavor Fruity Chews.
After picking out the gum, we then headed over to the book section to explore the children’s titles. This selection took a little longer.
The kids combed the isles for about 45 minutes making sure they picked out the “best book of all”.
Of course my daughter narrowed it down to a princess coloring book, and my son (who read all of the books in the series during the school year) found a special “Diary of a Wimpy Kid” that was a fill in the blank. They now had their special books and gum.
What type of reward system do you have set up for summer reading? Do you offer a special treat or do you do something else?
To learn more about Juicy Fruit products visit Wrigley.com. You can also visit Juicy Fruit on Facebook at facebook.com/juicyfruit.
Find New Juicy Fruit Bubble Gum and Fruity Chews in stores now, and look for upcoming demonstrations in Walmart stores nationwide.
I think it is great that my kids enjoy reading and have the same appreciation for Juicy Fruit. I LOVE that we could find our #JuicyFruitFunSide together.
FFM
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